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中国语言与文化


中国语言与文化



博览中国

《博览中国》DVD改编自同名大型专题文化系列电视节目。该节目曾在美国斯柯拉(SCOLA)卫星电视网向北美地区播出,并在中国教育电视台第二套节目播出,受到海内外观众的广泛欢迎。

精选海外人士关注的中国文化焦点。

纪实的手法、实景拍摄、文史影像资料和情景再现等,引领观众深入体验文化现象、理解中国文化。

外国人的视点、外国人主持、外国人采访,以“老外”的独特视角揭示文化现象背後所蕴涵的中国人的思想和精神面貌。

通过行业专家、文化现象当事人、普通旁观者等不同身份人士的观点和说法,对同一文化现象进行多角度的讲述和诠释。

Journey through China

The DVD Journey Through China has been adapted from a large-scale TV special cultural series bearing the same title. The program has been broadcast in North America via the SCOLA satellite television network, and Channel 2 of China Education Television (CETV-2). The series has been warmly received by audience at home and abroad.

Features of the DVD:
Select topics on Chinese culture interesting to foreigners;

On-the-spot reports as well as historical accounts presented by multimedia materials providing audience with an in-depth experience of some cultural phenomena and a better understanding of Chinese culture;

Hosted by foreigners who offer, from unique perspectives, their understanding of the ideology and spirit of Chinese revealed in some cultural phenomena;

Narrations and interpretations of the same cultural phenomenon by specialists, people involved and ordinary spectators presenting views from multiple perspectives.


10 DVDs (Mandarin) / 2012

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易捷汉语 - 实用会话 上册

本教材适合於学过3~6个月汉语、有语音基础、掌握一定量辞汇的汉语学习者。突出语言学习的实用性,帮助学习者快速提高实际生活中的汉语会话能力。 情景会话选取外国人在中国最常见的实用生活场景,帮助外国朋友熟悉中国的社会环境。不仅可作为汉语教材,还可用作在中国生活、学习、工作、旅行时的应急汉语指南。DVD提供主持人讲解和实景会话,MP3提供慢速与正常语速标准发音,配合使用学习效果更佳。

Easy Chinese - Speak Out 1

This product is fit for students with a Chinese learning experience of 3~6 months. They have learned the basics of Chinese pronunciation and acquired a certain number of Chinese words.

It gives priority to the practicability of language learning, thus rapidly enhancing students’ Chinese speaking skills in real life.

The situational conversations are based on the most common real-life situations to help foreigners get familiarized with China’s social environment.

It not only serves as a Chinese textbook, but also as an emergency Chinese speaking guidebook for foreigners, who live, study, work or travel in China.

The accompanying DVD and MP3 help improve the effectiveness of learning. The former provides explanations by the anchorpersons as well as conversations in real-life situations; the latter provides standard Chinese at slow and regular speeds.


DVD (Mandarin, With MP3, Publication) / 2011

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易捷汉语 - 实用会话 下册

本教材适合於学过3~6个月汉语、有语音基础、掌握一定量辞汇的汉语学习者。突出语言学习的实用性,帮助学习者快速提高实际生活中的汉语会话能力。 情景会话选取外国人在中国最常见的实用生活场景,帮助外国朋友熟悉中国的社会环境。不仅可作为汉语教材,还可用作在中国生活、学习、工作、旅行时的应急汉语指南。DVD提供主持人讲解和实景会话,MP3提供慢速与正常语速标准发音,配合使用学习效果更佳。

Easy Chinese - Speak Out 2

This product is fit for students with a Chinese learning experience of 3~6 months. They have learned the basics of Chinese pronunciation and acquired a certain number of Chinese words.

It gives priority to the practicability of language learning, thus rapidly enhancing students’ Chinese speaking skills in real life.

The situational conversations are based on the most common real-life situations to help foreigners get familiarized with China’s social environment.

It not only serves as a Chinese textbook, but also as an emergency Chinese speaking guidebook for foreigners, who live, study, work or travel in China.

The accompanying DVD and MP3 help improve the effectiveness of learning. The former provides explanations by the anchorpersons as well as conversations in real-life situations; the latter provides standard Chinese at slow and regular speeds.


DVD (Mandarin, With MP3, Publication) / 2011

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汉语课堂视听 (中级)

本产品为资源型视听教学产品,为汉语教师提供可用於课堂教学的视频资源,也可用作学生的辅助自学材料。

情景会话由专业演员表演并现场实地拍摄,尽可能保证语言、语境和文化的真实性。

专题短片采用纪录片拍摄手法,结合对相关人士的随机采访,完整反映与中国文化相关的一个主题。

Chinese Language Video for the Classroom (Intermediate Level)

Abundant in materials, this is an audio-visual product for Chinese language instruction, which can not only provide Chinese language teachers with video resources, but also serve as a self-teaching material for learners.

The subjects and language materials cover virtually all the communicative functions, situations and topics that appear in commonly used Chinese textbooks at the present time.

The difficulty of vocabulary, grammar items and linguistic functions was decided on the basis of learners’ actual levels of language proficiency.

The situational dialogues were performed by professional actors and actresses and were shot on the spot in order to ensure the authenticity of the language, context and culture.


3 DVDs (Mandarin) / 2010

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汉字宫 (THE MAZE OF CHINESE CHARACTERS)

这是一部介绍汉字知识的大型电视艺术教学片。它将让全世界更多喜爱中国文化、中国汉字的人受益匪浅。该片以艺术化的手法介绍汉字,根据每个字的形态特点,以文化始祖汉字老人与两名儿童贯穿全片,将每个字以劳动人民的生活编排成一个真实、生动的益智故事,每一组字用一个大故事串联起来,每一集都可独立城章。运用现代数位影视高科技技术,把实景拍摄与二维、三维动画有机结合起来,将静态的字元变成活灵活现的实物和相互关联的情节,实现了汉字的形象化、生活化和趣味化,免除了以往“横、竖、撇、点、折”死记字型笔划的传统识字之苦。让观众在学习汉字的同时,既愉悦了身心,又增长了知识,一举多得。“象形字”部分每集时长约6分钟,介绍4至6个汉字,总共向人们介绍了约200个常用汉字,不但让初学者认识汉字,还能学会每个字的中文拼音及书写笔顺。让每一个汉字学习者都能“断文识字”,尽情享受遨游书海的巨大乐趣。

The Maze of Chinese Characters

At present, a new trilingual DVD version is being distributed on a global scale, which is a large-scale instruction film presenting the knowledge about Chinese characters. It will tremendously benefit people who have a passion for Chinese culture and Chinese characters. The versions of French, German and other languages would be launched in the near future. "The Maze of Chinese Characters" adopts an artistic approach to present Chinese characters. In accordance with the morphological features of each Chinese character, it incorporates them into a lovely witty story, giving us a charming rendering of the lives of working people through three leading roles: Grandpa, the ancestor of Chinese culture, and two children. Each group of characters is introduced in one story and each story is a separate chapter. With the aid of high-tech visual effects, the combination of virtual reality and two-dimensional, three-dimensional animation, it transforms the stiff and boring characters into vivid figures and interrelated scenarios. It achieves visualization, livelihood and funniness of Chinese learning, freeing us from the tedious and painful process of memorizing horizontal strokes, vertical strokes, falling strokes, turning strokes and simple dots in the traditional way. By mastering new characters, learners will feel refreshed physically and mentally while enriching knowledge in the meantime, which can be seemingly effortless but surprisingly fruitful. Each episode of pictographic characters lasts 6 minutes, presenting 4-6 Chinese characters. This section of the series introduces about 200 frequently used Chinese characters, in an attempt to enable the beginners not only to know the characters but also to master the Chinese phonetic alphabet and stroke order of each character. It could easily evolve the Chinese learners to enjoy the learning experience immensely of "recognizing the characters and understanding the texts".


3 DVDs (Chinese, English, and Spanish, With Chinese, English, Spanish Subtitles) / 2010

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易捷汉语 - 轻松入门 上册

本教材适合於任何对汉语感兴趣的初学者,无论有无汉语基础,均可轻松感受学习汉语的乐趣。

没有烦琐的语法规则和复杂的汉字讲解,通过实际场景展示短语、句子,让学习者在最短时间里,学会最有用的汉语。

比较中外文化异同,介绍中国当代文化,帮助外国朋友与中国人得体交流,成功实现跨文化交际。

Easy Chinese - Understanding Chinese 1

This product is fit for any beginners who are interested in Chinese language. Every one of them will be able to enjoy the learning of Chinese whether or not they have previous Chinese learning experience.

It doesn’t contain complicated grammar rules or instruction of Chinese characters; instead, it presents phrases and short sentences used in real-life situations and enables students to learn the most useful expressions in Chinese within the shortest time.

It compares the differences and similarities between Chinese culture and foreign cultures and introduces contemporary Chinese culture, thus helping foreigners communicate with Chinese people appropriately and effectively.


DVD (Mandarin, With MP3, Publication) / 2010

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易捷汉语 - 轻松入门 下册

本教材适合於任何对汉语感兴趣的初学者,无论有无汉语基础,均可轻松感受学习汉语的乐趣。

没有烦琐的语法规则和复杂的汉字讲解,通过实际场景展示短语、句子,让学习者在最短时间里,学会最有用的汉语。

比较中外文化异同,介绍中国当代文化,帮助外国朋友与中国人得体交流,成功实现跨文化交际。

Easy Chinese - Understanding Chinese 2

This product is fit for any beginners who are interested in Chinese language. Every one of them will be able to enjoy the learning of Chinese whether or not they have previous Chinese learning experience.

It doesn’t contain complicated grammar rules or instruction of Chinese characters; instead, it presents phrases and short sentences used in real-life situations and enables students to learn the most useful expressions in Chinese within the shortest time.

It compares the differences and similarities between Chinese culture and foreign cultures and introduces contemporary Chinese culture, thus helping foreigners communicate with Chinese people appropriately and effectively.


DVD (Mandarin, With MP3, Publication) / 2010

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中国商务礼仪

本产品面向海外商务人士,介绍中国的商务礼仪,帮助加深对中国商务文化的了解。从文化比较的视角出发,帮助海外商务人士跨越其在对华工作中可能面临的跨文化交际障碍帮助海外商务人士学会并掌握一些商务活动中所需的基本的汉语表达方法。全英文讲解,既有主持人的讲述,也有对一些在华企业高管的访谈,同时还提供与主题相关的商务活动场景。

1:基本共识
2:工作会晤
3:日常行为
4:沟通技巧
5:人际关系

Chinese Business Etiquette

This product introduces Chinese business etiquette to foreign businessmen to help them gain a better understanding of Chinese business culture.

It assists foreign businessmen overcome the problems in cross-cultural communication in comparative perspective.

It provides some basic Chinese expressions that foreign businessmen need in business activities in China.

It is presented in English with introductions by the presenter, interview with senior officials of foreign enterprises in China and related business scenes.

1: Basic Consensus
2: Business Meeting
3: Daily Behavior
4: Communication Skill
5: Interpersonal Relationship


5 DVDs (Mandarin) / 2010 / 340 minutes

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中国文化欣赏 (精装版)

本产品适合於对中国文化感兴趣、想深入了解中国文化现象的海外人士观看。它将带你走进真实生动的中国文化宝库,探寻文化现象背後的奇妙与深邃。

共45集节目,每集一个文化主题,每集时长约6分钟,主题涵盖内容广泛。

表现形式活泼多样,有实景拍摄、情景再现、主持人讲解、动画演示等,通过生动的影像展示难以用语言尽述的各种文化现象。

每集末尾教授几个与本集主题相关的汉语词句,了解文化的同时学习汉语。

部分主题还提供教做中国手工的影像,可以边看边动手实践。

Exploring Chinese Culture

This is an ideal product for non-native Chinese speakers who are interested in Chinese culture and want to gain a deep understanding of the phenomena behind it. It will lead you into the fascinating treasure-house of Chinese culture to explore its magic and profoundness.

It includes a total of 45 episodes, each focusing on a cultural topic with a wide coverage of information and lasting about 6 minutes.

It is presented in various forms, such as live shooting, recurrence of scenes, narration of anchorpersons, and demonstration of cartoons, etc. Various cultural phenomena which are hard to be expressed in words are presented through vivid images.

Chinese words and sentences related to the topic of the episode are taught at the end of each episode to help students learn Chinese language while understanding the culture.

Some topics are also presented with video clips to demonstrate how to make Chinese handicrafts so that viewers can learn to do it while watching the program.


4 DVDs (Mandarin) / 2010 / 270 minutes

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汉语会话301句第三版 - 课文情景会话 (上册)

本产品为《汉语会话301句第三版上册》配套的课文情景会话视频DVD

Conversational Chinese 301 Vol.1 (3rd English & French edition)


DVD (Mandarin) / 2007

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汉语会话301句第三版 - 课文情景会话 (下册)

本产品为《汉语会话301句第三版上册》配套的课文情景会话视频DVD

Conversational Chinese 301 Vol.2 (3rd English & French edition)


DVD (Mandarin) / 2007

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汉语课堂视听 (初级) - 1

《汉语课堂视听》系列为海外汉语教师提供可用于辅助课堂教学的视频资源,也可用作学生的自学材料。该系列共分初级、中级和高级三个级别。本教材为海外汉语教师提供可用于课堂教学的视频资源,也可用作学生的辅助自学材料。参照北美地区现行汉语入门教材,选取的主题和语言素材涵盖了现行教材中所涉及的语言交际功能、场景和话题。专业演员表演并现场实地拍摄,尽可能保证语言、语境和文化的真实性。

Chinese Language Video for the Classroom(Beginning Level) 1

A new DVD series designed for Chinese language teachers to use as supplementary materials to enhance their classroom-based CFL instruction. The series offers short language videos at the beginning, intermediate and advanced levels. Topics and language content were selected based on a close examination of CFL textbooks currently used in the U.S. and Canada. Authentic and pedagogical materials cover many common linguistic and communicative functions used in everyday Chinese.


DVD (Mandarin, With Simplified and Traditional Chinese Subtitles, Publication) / 2007

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汉语课堂视听 (初级) - 2

《汉语课堂视听》系列为海外汉语教师提供可用于辅助课堂教学的视频资源,也可用作学生的自学材料。该系列共分初级、中级和高级三个级别。本教材为海外汉语教师提供可用于课堂教学的视频资源,也可用作学生的辅助自学材料。参照北美地区现行汉语入门教材,选取的主题和语言素材涵盖了现行教材中所涉及的语言交际功能、场景和话题。专业演员表演并现场实地拍摄,尽可能保证语言、语境和文化的真实性。

Chinese Language Video for the Classroom(Beginning Level) 2
A new DVD series designed for Chinese language teachers to use as supplementary materials to enhance their classroom-based CFL instruction. The series offers short language videos at the beginning, intermediate and advanced levels. Topics and language content were selected based on a close examination of CFL textbooks currently used in the U.S. and Canada. Authentic and pedagogical materials cover many common linguistic and communicative functions used in everyday Chinese.


DVD (Mandarin, With Simplified and Traditional Chinese Subtitles, Publication) / 2007

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汉语课堂视听 (初级) - 3

《汉语课堂视听》系列为海外汉语教师提供可用于辅助课堂教学的视频资源,也可用作学生的自学材料。该系列共分初级、中级和高级三个级别。本教材为海外汉语教师提供可用于课堂教学的视频资源,也可用作学生的辅助自学材料。参照北美地区现行汉语入门教材,选取的主题和语言素材涵盖了现行教材中所涉及的语言交际功能、场景和话题。专业演员表演并现场实地拍摄,尽可能保证语言、语境和文化的真实性。

Chinese Language Video for the Classroom(Beginning Level) 3

A new DVD series designed for Chinese language teachers to use as supplementary materials to enhance their classroom-based CFL instruction. The series offers short language videos at the beginning, intermediate and advanced levels. Topics and language content were selected based on a close examination of CFL textbooks currently used in the U.S. and Canada. Authentic and pedagogical materials cover many common linguistic and communicative functions used in everyday Chinese.


DVD (Mandarin, With Simplified and Traditional Chinese Subtitles, Publication) / 2007

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中国全景 - 中级汉语

《中国全景 中级汉语》与《中国全景 初级汉语》相衔接,适合於学过1000个左右基本词汇、掌握汉语基础语法的学习者使用。学完可自如地用汉语跟中国人交流。

从外国人在中国的生活、工作、旅游等方面选取话题,突出实用性和针对性;真人表演、实景拍摄的情景故事,使学习者能切身感受到真实的汉语使用环境。

提供四种可选字幕:中文、英文、韩文、拼音。每课除课文情景会话、语言点讲解外,还包括生词学习等内容。

China Panorama - Intermediate Chinese

As the follow-up to China Panorama - Approaching Chinese, this course is designed for individuals with basic knowledge of grammar and a vocabulary of 1,000 words. Upon completion of the course one can easily communicate in Chinese.

The material is based on various aspects of foreigners' life in China, focusing on what is both practical and relevant by using actual locations and real performances by actors, to create a genuine, realistic environment for the student.

Four subtitle choices are available: Chinese, English, Korean and Pinyin. For each chapter the new language points are taken from the dialogs and explained in detail. Furthermore, the DVD includes vocabulary study options.


7 DVDs (Mandarin) / 2007

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中国全景 - 商贸汉语

这是一部兼具汉语学习和商贸知识学习双重价值的高级汉语教材。

共50集,适合於汉语水准在中级或中级以上的学习者使用。

专为外国人来中国做生意而设计,教授国际商务和国际贸易中常用的汉语。

通过一个外商到中国发展业务的经历,反映了最新的中国国际经济贸易形势、政策、介入的经济领域和运作实践。

展示的丰富的国情知识、多彩的社会风情和中外文化差异的对比,具有实用性和普遍性的经贸专业辞汇,都为国际经贸活动和跨国经营提供了非常有价值的参考。

完整的故事情节,生动的人物,地道、得体的普通话口语,使本产品具有非常好的可视性。

China Panorama - Chinese for Business

Learning advanced Chinese and China business skills at the same time.

This 50-unit course is ideal for intermediate and advanced learners of Chinese.

Specially designed for foreigners doing business in China, the course teaches some practical expressions in international business and trade.

The course evolves around the growth of a foreign business in China and introduces the country’s business environment, business policy and business practices.

While painting a vivid picture of the life of average Chinese and making cross-culture comparisons, the course serves as a valuable reference book for international trade and transnational business operation.

You will be able to learn idiomatic spoken Chinese while enjoying an intriguing plot!


2 DVDs (Mandarin) / 2005

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中国全景 - 语音导入

专门针对海外的汉语学习者,系统地讲授现代汉语拼音的声母、韵母、声调及拼写方法。

全英语讲解中文拼音声母、韵母的发音部位和发音方法;主讲教师和动画共同示范、演示发音方法和发音过程。

动画展示音节和词语拼合的过程、相近音的对比区别;播音员进行标准的示范朗读、领读,并有大量的跟读练习,以巩固正确的发音。

情景对话涵盖每集中语音学习的重点,把枯燥的单个音节和词语变为有用的会话,加强学习效果。

China Panorama - Phonetic Introduction

Practicability is what features this Chinese phonetics introduction program

With overseas learners of Chinese as the targeted users, a systematic teaching of pinyin is given respecting initials, finals, tones as well as its spelling.

A complete English explanation is applied to depict how and where the initials and finals of pinyin are enunciated physically. Moreover, such sounds are not only demonstrated by voice but also cartoon pictures.

Cartoons are again employed to display syllable and word combination procedures and facilitate similar sound comparisons and contracts, reinforced by the demonstration reading. Appropriate intervals are left for the learner to repeat and follow up.

Dialogs are en facto pragmatic situational scenes which encompass focuses of learning in each episode. Baldness of syllables and words detailing could be thereby rendered into useful conversations for students.

Pronunciation points are incorporated into interesting situational dialogues.

Difficult points in Chinese phonetics are evenly distributed throughout the program. A large number of read-along exercise are deigned for key points. In addition, Similar, commonly- -mistaken sounds are paired and drilled extensively to make Learning more efficient.

The practical orienrarion of the program is reflected in its stress on imitation. Explanations are kept to a minimum; the focus is on drilling difficult syllables and tones to help learners master natural and standard Chinese pronunciation.


DVD (Mandarin, With MP3) / 2005

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中国古代文化名家谈

《中国古代文化名家谈》是以中央广播电视大学於20世纪80年代制作的视频节目为基础改编而成,内容涉及天文历法、历史地理、宗法礼制、金石书画、经典选讲、目录学、音韵学等诸多领域,融知识性、思想性、学术性、资料性为一体,从不同侧面展现了中国文化的博大精深。

该系列节目的主讲皆为学界泰斗,如王力、启功、谭其骧、任继愈、杨伯峻、冀淑英等,他们学养深厚,对传统文化的讲解深入浅出,循循善诱,启人良多。让更多的现代人有机会一睹名家当日之风采,聆听名家之教诲,汲取名家之智慧。

第一辑
学习古代汉语要学点天文学 主讲:王力
古代汉语天文知识 主讲:陈晓中
谈谈历史地理学 主讲:葛剑雄
历代行政区划略说 主讲:谭其骧
职官与科举 主讲:左言东
古代的礼制和宗法 主讲:李学勤
宗教和宗教研究 主讲:任继愈

第二辑
浅谈《诗经》 主讲:杨伯峻
《春秋左氏传》浅讲 主讲:杨伯峻
《论语》和《孟子》 主讲:杨伯峻
金石书画漫谈 主讲介绍:启功
古代的衣食住行 主讲:许嘉璐
学点音韵学 主讲:唐作藩
古代目录学简述 主讲:冀淑英
中国古代文化 名家印象


40 DVDs (Mandarin)

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